5 Money Mindsets to Help You Build Financial Freedom

Ayodeji Awosika
8 min readNov 29, 2019

“Cash rules everything around me, C.R.E.A.M. get the money, dolla dolla bill yall.” — Wu-Tang Clan

You care about money.

In fact, if you’re not rich, you care about money even more.

What do I mean? The people who say they “don’t care about money” actually care about it the most. They’ve built up so many negative connotations and weird psychological scripts about money that, as much as they’d like to say otherwise, money is the central aspect of their life.

Contrast this with earning more money and building financial freedom. When you do this, you think about money less. You care about it less.

Every decision you make about money isn’t life or death. You build a reserve so you’re not constantly fretting about the next check. You’re free to do other things.

You don’t have to become rich, but I would strongly suggest you work on building some sort of path to financial freedom.

Like it or not, we live in the material world. This means that money simply has to be a part of your equation if you want to live a good life. Better to embrace it than deny it.

How do you undo these deep-seated narratives that keep you from building financial freedom?

First, identify them. Second, fight a never-ending uphill battle to change them. Changing your mindset and behavior around money isn’t easy:

“ […] investing is not the study of finance. It’s the study of how people behave with money. And behavior is hard to teach, even to really smart people. You can’t sum up behavior with formulas to memorize or spreadsheet models to follow. Behavior is inborn, varies by person, is hard to measure, changes over time, and people are prone to deny its existence, especially when describing themselves.” Morgan Housel



Ayodeji Awosika

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